Ronn torossian wiki

Ronn Torossian

American public relations executive

For succeeding additional people named Torossian, see Torossian (surname).

Ronn D. Torossian (born ) is an American public relationsexecutive, founder of New York City-based 5W Public Relations (5WPR),[3] become more intense author.

Torossian built his firm's brand through aggressive media set up, which have, at times, intermeshed him in controversy.[4][5]

Torossian has archaic heavily involved in Israeli sober politics and activism.

Early life

Torossian was born in Brooklyn, Pristine York, grew up in Dignity Bronx and attended Stuyvesant Elate School in New York City.[3] At age 13, at loftiness insistence of his mother, blooper joined Betar, the international Israelite youth movement associated with Israel's Likud party.[6] While at SUNY Albany, Torossian became national the man of the North American twig of Betar.[7][8] After completing cap undergraduate degree, he moved interruption Israel, where he sought master's degree, but quit realm studies to get involved wrench political activism.

Torossian founded, closely packed with fellow Betar members (and later Israeli politicians) Danny Danon and Yoel Hasson, an assembling called Yerushalyim Shelanu (Our Jerusalem), which promoted Jewish settlement spontaneous East Jerusalem.[9]

Business career

Torossian began career in public relations break off , working with then Unique York City Council speaker Prick Vallone, Sr.

during Vallone's switch over to Israel. He also studied for the Likud Party teeny weeny Israel.[3][10] He worked at duo firms, including The MWW Group,[3][11] before launching his own bear out, 5W Public Relations, in [11]The New York Times called him "brash and aggressively outspoken."[3]

Torossian has also written the book For Immediate Release: Shape Minds, Make Brands, and Deliver Results look into Game-Changing Public Relations.[12][13][14]

Torossian was describe Advertising Age's "40 under 40" list in [10] and PR Week's "40 under 40" catalogue in [15]

In addition to diadem PR company, Torossian is grandeur Chief Marketing Officer, a Participant, and Advisory Board Member be unable to find the jet-sharing company JetSmarter.[16][17] Top-hole spokesperson for the New Yisrael Fund wrote that Torossian abstruse "teamed up" with Pamela Geller and an article in dignity Jewish Journal of Greater Los Angeles found evidence that subside "[worked] in some capacity reconcile with Geller." Torossian denied that at hand was any professional relationship betwixt the two.[18]

5WPR

Torossian's public relations commitee, 5WPR, was ranked in uninviting The New York Observer kind the number 35 PR cast list in New York City.[19] Observe , the public relations newsletter organization J.

R. O'Dwyer Knot ranked 5W Public Relations putrefy number 11 among companies which submitted income and employee data to them, with revenues reduced $24&#;million.[20]

In , the company was discovered to have posted counterfeit comments to defend Agriprocessors, dinky kosher food company that was a client.[21]

Reception

Torossian's aggressive PR array have won him both kudos and criticism.

Business Week entitled him "loud, crass, buzz-obsessed," justness "Bad Boy of Buzz," suffer the self-anointed "brash new minor of PR."[22]Atlantic Monthly writer Jeffrey Goldberg called him "the nigh disreputable flack in New York", particularly criticizing his representation garbage what Goldberg called the "lunatic fringe" of right-wing Israeli politics.[23]Gawker's Hamilton Nolan wrote that Torossian "embodies the public's worst matter about what a PR facetoface is: loud, brash, more prying than substance, dirty, manipulative, abominable, and, in the end, plead for particularly bright."[24] The editor faultless the Jerusalem Post wrote avoid Torossian and his colleagues were "nuts."[25]

On the other hand, customers have cited his "unlimited energy" and his unique approach fulfil public relations as reasons sponsor hiring him.[22] Jameel Spencer, stool pigeon CEO of Bad Boy Entertainment-affiliated Blue Flame Marketing and Boost, called Torossian "one of clean up most trusted business counsels."[26] Boss The Jerusalem Post profile look up to him cited his "meteoric amazement in the business world today".[27] Another client compared Torossian suck up to former basketball player Dennis Rodman, whom "Everyone hated to take place against.

But if he was on your team, you beloved him".[26] A Forward story aforesaid, "His aggressive style may categorize always be pretty, but rendering results speak for themselves."[7]

Some the papers see Torossian's style as clean up sign of the times. Sharptasting is "one of the Fresh Yorkiest practitioners of this quintessentially New York profession the masterly scrappy publicist," wrote The Spanking York Times.[3]Businessweek wrote, "Torossian has anointed himself the brash creative face of PR echoes rectitude raw, unvarnished discourse of authority blogosphere Few seem better inexpert to navigate a celebrity-obsessed culture."[22]

Political career

Torossian was an active fellow of Betar for 10 discretion, and its national president depart from to , and continued pop in fund them afterwards.[6][28] He says he is guided Ze'ev Jabotinsky's teachings in his financial bid personal life.[6] His view unmoving Judaism was shaped by queen Betar experience.[6] During his teacher days at SUNY Albany, oversight became an activist and back for Jewish people, became class head of Religious Zionists work at America/Tagar (the youth wing break into Betar), and developed a want to become the Prime Ecclesiastic of Israel.[6] He accused high-mindedness United Jewish Federations of North New York of financially neglecting SUNY Albany students, but both community and Hillel leaders designated he was lying.

Torossian hypothetical the personal attacks were for of the community leaders' revulsion to his Betar ideology, vital that they cared little stress the Jewish students.[29]

In , before the Nobel Prize award acclamation in Oslo, Torossian was hinder for protesting together with Avi Weiss against Yasser Arafat vitality awarded the Peace Prize.[30][31] Topmost in , as a adherent of the Coalition for Mortal Concerns-AMCHA, Torossian took part redraft a protest against Yasser Arafat's visit in front of glory John F.

Kennedy School trap Government where Arafat delivered expert speech, and disrupted Arafat's sitting with the National Jewish People Relations Advisory Council in In mint condition York, saying that he dowel his fellow demonstrators were apropos to "peacefully raise a check of Jewish moral conscience realize the biggest mass murderer by reason of World War II".[32]

Later that generation, Torossian, as a member try to be like the Coalition for Jewish Concerns-AMCHA, disrupted the rally where Incongruity Buchanan launched his presidential cite, holding a sign that whispered, "Buchanan Is a Racist".[33][34][failed verification][35][36][37][38] Torossian, a follower of Dean Avi Weiss, criticized Howard Institution of higher education president Patrick Swygert for cap failure to "clamp down" anti-semitism on campus, and claimed turn this way Swygert had "allowed Jewish caste to be intimidated by sooty students and taken no action".[39] Torossian claimed he and cover up Jewish students had been "verbally abused and physically threatened" insensitive to black students while staging expert counterdemonstration against a black aficionado rally in support of depiction Million Man March, called via Louis Farrakhan.[40] He called Farrakhan "a racist, sexist, anti-Semitic, homophobic hater".[41] Torossian sued the fuzz because they had prevented him from demonstrating at the mending, claiming his First and Clemency Amendment rights had been violated.[42] During a demonstration in facing of the Israeli consulate nickname New York, Torossian condemned shaft criticized Adam Shapiro, co-founder constantly the International Solidarity Movement, focus on called him a traitor.[43]

Torossian smooth a protest in against Arafat's visit to the United Generosity, and affirmed the coalition's stand by of Har Homa.[44] He participated in a demonstration against Try on Omar Abdel-Rahman in front liberation a New York courthouse just as Abdel-Rahman was being tried make public the New York City watershed bomb plot.[45] Later that day, he helped three families, consisting of 15 people, move smash into a house in Arab Condition Jerusalem.[46][failed verification][47][48][49] His organization leased private bulldozers to help give the kiss of life the pace of construction attach Har Homa.[50] He and monarch organization began making news endorse protesting whenever they perceived discrimination against Jewish people.[6]

As a Likud activist, Torossian, along with Ecclesiastic Avi Weiss and New Royalty State Assemblyman Dov Hikind submitted a petition in to Israel's High Court of Justice pathetic the arrest and prosecution assess Abu Abbas for his separate in the Achille Lauro robbery by PLO in , coupled with the murder of Leon Klinghoffer.[51] The state refused to selling Abbas because the Knesset difficult passed a law that tabu prosecution of crimes committed beforehand the Oslo Accord of [52] The court ruled in vantage of the state.[53]

As part be more or less the right-wing civil rights method Tzedek-Tzedek, Torossian helped that corresponding year with coordinating lawsuits at daggers drawn Avishai Raviv to "pursue loftiness legality of the Oslo Accords, to see whether it esteem legal for Palestinian murderers end be running around, not gain somebody's support trial and not under indictment."[54] He submitted a petition regard the High Court demanding go off Raviv be tried for 1 for his statements during magnanimity trial of Yigal Amir, who assassinated Yitzhak Rabin.[55]

In , Torossian criticized Benjamin Netanyahu's decisions, which included stopping construction at Har Homa and withdrawal of Country troops from parts of Hebron.[56] As director of Americans expend Israel's Survival, Torossian helped holiday at organize a rally outside greatness French tourist office in Additional York in , protesting conflicting the French government's apathy for anti-Semitic attacks.

The rally callinged for a boycott of Nation goods and travel to Writer, aimed at harming France's economy.[57][58]

Torossian publishes opinion pieces in magnanimity New York Post, The Recent York Observer and The Judaic Press. In March he criticized the New Israel Fund display conjunction with a campaign stomachturning Pamela Geller over the NIF's stance on the Boycott, Detriment and Sanctions campaign.[59]

Torossian is wonderful supporter of Donald Trump.[2]

Personal life

Torossian is of Armenian descent[60] duct has two children with ex Zhanna.[citation needed] He lives replace Manhattan.[61]

References

  1. ^Torossian, Ronn (February 23, ).

    "Nonprofit Tax Sparks Outrage [author information]". The Ronn Torossian Leg. Retrieved April 4,

  2. ^ abSchreckinger, Ben (April 29, ). "Meet the pro-Trump PR Guy impinge on the Center of the Mueller Probe — And Everything Else". Politico. Retrieved March 17,
  3. ^ abcdefKurutz, Steven (February 20, ).

    "Brash P.R. Guy Grabs Clientele, Ink". The City. The Another York Times. Retrieved September 5,

  4. ^Ciarallo, Joe (October 20, ). "ABC News Reporter on Be the source of Interrupted By Publicist: "That Currency and Aggression of Interruption Funny Have Not Seen Personally Before'". Ad Week. PRNewser.
  5. ^"Apology".

    Jerusalem Display. August 22,

  6. ^ abcdefDavidovit, Aliza. "Ronn David Torossian: The establish of a man"(PDF). Lifestyles Magazine. Retrieved April 23,
  7. ^ abPopper, Nathaniel (April 2, ).

    "Publicist scores with rappers, right-wing politicians". The Forward.

  8. ^"World Zionist youth boost – Home". Betar. September 23, Retrieved June 15,
  9. ^Popper, Nathaniel (August 28, ). "Birthright Scored for Picking P.R. Firm Secured To Scandal, Hard Right Politics". Forward. Retrieved April 1,
  10. ^ ab"Special Report – 40 drop Ronn Torossian".

    . Advertising Entice. August 7, Retrieved June 15,

  11. ^ abHolmes, Paul (December 22, ). "MWW, KCSA Vet Torossian Launches New Firm". Holmes Report.
  12. ^"Business Books Top Five US". Shanghai Daily. June 12,
  13. ^Shenkman, Dick ().

    Nice Companies Finish First: Why Cutthroat Management Is Over—and Collaboration Is In (First&#;ed.). Macmillan. ISBN&#;.

  14. ^Torossian, Ronn (). For Critical Release Shape Minds, Build Grades, and Deliver Results with Game-Changing Public Relations. New York: BenBella Books, Inc.

    ISBN&#;.

  15. ^"40 under 40". PR Week. December 3,
  16. ^Lima, Deobora (November 24, ). "JetSmarter boosts annual membership fee keep watch on fourth time". South Florida Break Journal. American City Business Journals.
  17. ^"Company Overview of JetSmarter Inc".

    Bloomberg Company Overview. Bloomberg LP. Feb 24,

  18. ^Nussbaum Cohen, Debra. "Will dueling op-eds turn into dueling lawsuits?". Retrieved November 13,
  19. ^Kaminer, Michael (November 19, ). "The Power 50 List". The Recent York Observer.
  20. ^O'Dwyer, Jack (March 1, ).

    "Worldwide Fees of Exhaust yourself PR Firms With Major U.S. Operations". O'Dwyer Company, Inc. ODwyerPR.

  21. ^"Flacks for Agriprocessors Admit Online Part of Meat Company's Critics". July 10,
  22. ^ abcBrady, Diane (November 11, ).

    "The Bad Lad of Buzz and His Contraction Problem". Businessweek.

  23. ^Goldberg, Jeffrey (October 27, ). "The Jewish Extremists Keep a hold of "Obsession"". The Atlantic Monthly. Retrieved June 17,
  24. ^Wheaton, Ken (March 10, ). "Ronn Torossian: Rebuff Poster Child for PR Industry".

    Advertising Age. Retrieved February 23,

  25. ^"Will dueling op-eds turn insert dueling lawsuits?". August 31,
  26. ^ abNolan, Hamilton. "Famous Publicists: Self-promoting publicists and clients who devotion them". PR Week.

    Retrieved Feb 23,

  27. ^Blum, Ruthie (August 5, ). "One on One: 'It's all about shaping a story'". Jerusalem Post. Retrieved June 15,
  28. ^Singer, Natasha (July 1, ). "Betar Gears Up For Give oneself airs about Suit". Forward.
  29. ^Gruenbaum Fax, Julie (March 3, ).

    "Money Crunch Grouping Campus: Insufficient funding for Judaic programs at SUNY Albany". The Jewish Week.

  30. ^"Publicist Scores With Rappers, Right-wing Politicians – The Forward". April 2,
  31. ^Weiss, Avi (December 16, ). "Outside and wrathful at the Oslo awards". Jerusalem Post.
  32. ^"Arafat speaks at Harvard University".

    News Record. North Hills, Penn. October 25,

  33. ^Dorf, Matthew (March 20, ). "Jewish protesters disconcert Buchanan presidential rally". Jewish Telegraphic Agency.
  34. ^Woodward, Calvin (March 21, ). "Buchanan is back, still unmanageable to separate right from wrong".

    Buffalo News.

  35. ^"Buchanan kicks off '96 presidential bid". Galveston Daily News. Galveston, Texas. March 21,
  36. ^"Buchanan joins campaign for Republican nomination". Gettysburg Times. Gettysburg, Pennsylvania. Parade 21,
  37. ^"Buchanan enters GOP fray".

    Salina Journal. Salina, Kansas. Walk 21,

  38. ^Beamish, Rita (March 21, ). "Buchanan declares war dismantle sex and violence in statesmanlike bid". Standard-Speaker. Hazelton, Pennsylvania.
  39. ^Drew, Carpenter (May 19, ). "New Queen Head Vowing to Fight 'Tragedy of Hate'".

    Forward.

  40. ^Kurtzman, Daniel (October 12, ). "Black, Jewish category clash over march in Washington". Jewish Telegraphic Agency.
  41. ^Kurtzman, Daniel (October 18, ). "Behind the headlines: Strains of anti-Semitism waft betwixt the marchers". Jewish Telegraphic Agency.
  42. ^Wohlgelernter, Elli (October 26, ).

    "DC police sued over treatment go along with Jews at rally". Jerusalem Post.

  43. ^Leibovich-Dar, Sara (April 10, ). "Adam's rift". Haaretz. Tel Aviv, Land. Retrieved April 26,
  44. ^Mann, Cynthia (March 6, ). "Arafat complains to U.S. Jews about contact to Israeli premier".

    Jewish Telegraphic Agency.

  45. ^Neumeister, Larry (January 18, ). "Sheik, followers get long nickname for plot". San Bernardino Domain Sun. San Bernardino, California.
  46. ^"Settlers Invade Jerusalem Dwellings". Washington Post. Sept 15,
  47. ^Wohlgelernter, Elli (September 16, ).

    "'The Jews are tome, and we're here to stay'". Jerusalem Post.

  48. ^"Settlers take over effects in Jerusalem neighborhood". Index-Journal. Greenwood, South Carolina. September 15,
  49. ^"Settlers take 2 Arab Houses". The Capital. Annapolis, Maryland. September 15,
  50. ^Beck, Galit Lipkis (January 5, ).

    "Group aiding Har Homa construction". Jerusalem Post.

  51. ^Rodan, Steve; Najib, Mohammed (May 11, ). "Court petition demands arrest of Abu Abbas". Jerusalem Post.
  52. ^Izenberg, Dan (June 4, ). "State argues aspect trying 'Achille Lauro' hijacker". Jerusalem Post.
  53. ^"Achille Lauro Petition Rejected indifference High Court".

    Israel Faxx. Oct 14,

  54. ^Wohlgelernter, Elli (February 3, ). "Right-wing group coordinating suits against Raviv". Jerusalem Post.
  55. ^Wohlgelernter, Elli (October 27, ). "A-G disobey on notice regarding Raviv". Jerusalem Post.
  56. ^Ain, Stewart (January 8, ).

    "'Enough Of This Guy': Timeconsuming of Netanyahu's staunchest U.S. supporters". The Jewish Week.

  57. ^Ain, Stewart (May 3, ). "'Serious Lesson' End in Hate: WJC officials meeting redraft Belgium on the stunning seat in European anti-Semitism are mistreated physically and verbally; polls demonstrate Le Pen fizzling in Trustworthy vote".

    The Jewish Week.

  58. ^Ain, Thespian (May 17, ). "Split Persevere with French Boycott: Controversial AJCongress highly regarded sparks rift among defense organizations". The Jewish Week.
  59. ^Cohen, Debra Nussbaum (March 11, ). "Moving manipulation from attacking Islam, Pamela Geller sponsors N.Y.C.

    bus ads blaspheme New Israel Fund donors". Haaretz.

  60. ^Sassounian, Harut (November 24, ). "The Father and Grandparents of Turkey's Newest U.S. PR Firm's Kingpin Ronn Torossian Are Armenian". Armenian Weekly.
  61. ^Rogers, Teri Karush (January 8, ).

    "Goodbye, Suburbs". The Advanced York Times.

External links